Wall Street Journal | By Cassie Mogilner Holmes (UCLA) and Michael I. Norton (HBS). "Our results show that spending time on others increases feelings of time affluence by increasing self-efficacy, or that (rare) feeling of being able to accomplish all that we set out to do."
Norton is the Harold M. Brierley Professor of Business Administration at the Harvard Business School, and a member of Harvard’s Behavioral Insights Group.